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Patience Building Process: Good things take time

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Having patience is so important in music, art, and business. So many people come to me with pain and struggle in their music, businesses, and social media. Often, they’re making two critical mistakes: they aren’t doing nearly enough work, and their timeline horizon doesn’t line up with their goals. Great songs and profitable businesses take time. However, if you’re not putting in the work, time just stands still. You’re only delaying your goals more and more.

The big takeaway here is delaying gratification. The more you can be okay with the work—without needing the dopamine hits from finishing or money rolling in—the more you can push yourself to the next level. Understanding this requires a mental shift from small and limiting belief thinking to big and limitless thinking. This is the millionaire mindset.

You’re probably already aware of the things you need to do to succeed. Maybe you’re even thinking about all the things you need to do but just aren’t doing them. You could be only 10 to 20 hours of focused work away from accomplishing something groundbreaking in your life.

Patience isn’t just about waiting—it’s about working while you wait. This means committing to the process and doing the right things over and over again, even when the results aren’t immediate. Success doesn’t happen overnight. For example, if you’re building a social media presence, it might take years of consistent posting, learning, and refining your strategy before you start to see real traction. That doesn’t mean you’re failing in the meantime; it means you’re building the foundation.

Think of your efforts as planting seeds. Every day you put in work, you’re watering those seeds. You may not see anything above ground for a long time, but underneath, the roots are growing stronger and deeper. Eventually, the breakthrough happens—but only because you had the patience to keep watering when it seemed like nothing was happening.

Take, for example, Ed Sheeran. He spent years playing small gigs, sleeping on friends’ couches, and honing his craft before he became the global superstar he is today. He didn’t achieve success overnight—it was the result of countless hours of writing, performing, and perfecting his skills. Similarly, Howard Schultz, the man behind Starbucks, spent years trying to convince investors to back his vision of a coffee shop empire. He faced rejection after rejection but kept refining his ideas and pushing forward. Today, Starbucks is one of the most successful businesses in the world, all because Schultz had the patience and persistence to stick with his dream.

It’s also important to recalibrate your expectations. Many people underestimate what they can achieve in 5 or 10 years but overestimate what they can do in 6 months. This misalignment leads to frustration and burnout. Instead, focus on falling in love with the process. If you can find joy in the daily grind—writing songs, practicing, creating content—you’ll be much more likely to stick with it for the long haul.

Patience isn’t about passivity; it’s about persistence. It’s about showing up every day and doing the work even when you don’t feel like it. It’s about understanding that big goals require big timelines and being okay with that. When you embrace patience, you’re not just waiting for success—you’re actively building it.

So ask yourself: are you willing to delay gratification for the sake of your dreams? Are you willing to put in the hours without needing immediate validation? If you can answer yes, you’re already on the path to something extraordinary. Remember, good things take time—but they’re always worth the wait.

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