El Estepario Could Be Making Millions—Here’s What He’s Missing

El Estepario is one of the most successful online drummers on the planet, but he showed us the math and is basically broke. Here’s my breakdown.

Within just five minutes, I calculated how El could be making millions per year with a few strategic mindset shifts and by developing his business skills. You can be the best in the world at what you do, but without business skills, financial success will always be out of reach.

Hard work + talent ≠ money.
Hard work + talent + business skills = financial success.

In this video, El focuses solely on growing an audience as a content creator and influencer. While audience growth is important, this alone is not business. If you want to make money, you need to follow and learn from the top players in the business world. I wouldn’t take financial advice from musicians or content creators who are only speaking from their own experience—because often, they haven’t mastered the business side themselves.